Tessa Jowell MP, Labour’s Shadow Olympic Minister, raised concerns in Parliament today about Olympic businesses which are being prevented from marketing their successes. She said:
"The fact that 1,500 businesses from across the UK have built the Olympic Park is a great British achievement.
"However, those businesses that have done so well and are rightly proud of their contribution to this year’s Games are too tightly bound by the marketing rights protocol, which is preventing them from revealing the part they have played.
"As suggested by Sir John Armitt, Chairman of the Olympic Delivery Authority, this week LOCOG and the IOC should consider a relaxation of the protocol to ensure a national celebration of our great British businesses who built the Olympic Park on time and on Budget."